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Showing posts from January, 2011

Be Proud Niche Publishers

So how does your independent publishing company compare with the traditional publishers or authors of traditional publishing companies? Are you one of those who compares and try to justify your niche publishing and marketing with more traditional methods? What if I told you that you might be on the wrong track? What if I told you the service you provide is needed, especially in small markets larger companies can't support. Your customers need you; they count on you. When I first started writing, I knew I had a great topic. I provide practice test questions for a small group of security professionals. The certification is available for a core group of 3,000 registered members to possibly 30,000 practicing professionals. I approached a few publishers, but they said the market was too small. It would cost too much to produce a book that they may take a loss on. They also said the book was a great idea. So, I started my own publishing company. I am not paid royalties, but the entir

First of all, get a blog

Marketing niche books includes getting a blog. You can build free blogs using blogspot.com or wordpress.com. This is a sample of my blogs, which is free, and brings book business (and consultant requests). On my blogs you’ll see amazon.com associates gadgets. Customers can go straight to amazon.com to buy your books. With associates, you can get paid by Amazon.com as well. Also I recommend that you create an email account and post it so fans can get in touch with you. You can create a free email using gmail.com, yahoo.com or an existing website. Just make sure to check everyday. I’m sure your fans will want to get in touch with you. Be sure to post an article or two every week. Each article can have key words that Google will pick up and lead others to your blog which should then point them to your website.