You may remember an earlier post describing why and how you might create a Facebook page for each of your books or products. Using my publishing company as an example, I created a page for my company, each of my books and a group that hosts a professional certification.
Did you know that you can log into your individual pages and use make comments and “like” other comments as that entity?
Here’s an example: I have a Facebook Page called 80s Movie Reviews. To generate interest with other people who enjoy the 80’s genre, I searched Facebook with the keywords: “80’s, 80s, 80s music”, and etc. Once I find those pages I make comments on their wall and “like” them using my 80’s Movie Reviews profile.
Here’s how you do it. Select your page. On the right hand column toward the top is “Use Facebook as _”Your pages name”__ page”. Once you make the selection, any comments, shares, likes and etc will be attributed to your page and not your regular profile. Instead of people seeing “Jeff Bennett likes this page”, they say, “Cool there’s an 80s movie review page, I’m going there.” And, they did.
This technique has increased visitors to my blog and Facebook pages by 200%. Imagine what it can do for your book, product or fun trivia page. Hopefully it will feed the publicity mill and give your pages the attention they deserve. Don’t forget to include a link or call to action for potential customers to buy your products.
Do this for all of your pages. Once finished, might want to revert back to your normal profile. If so, go to the top right corner of the Facebook window and select the down arrow. Click “Return to ____page” to reset your Facebook page to its original configuration.
For examples, come visit my pages, if you enjoy them, please “like”:
Jeffrey W. Bennett, ISP is the owner of Red Bike Publishing. Jeff is an accomplished writer of non-fiction books, novels and periodicals. He also owns Red bike Publishing. Published books include: "Get Rich in a Niche-Insider's Guide to Self Publishing in a Specialized Industry" and "Commitment-A Novel". Jeff is an expert in security and has written many security books including: "Insider's Guide to Security Clearances" and "DoD Security Clearances and Contracts Guidebook". See Red Bike Publishing for print copies of: Army Leadership The Ranger Handbook The Army Physical Readiness Manual Drill and Ceremonies The ITAR The NISPOM
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