Skip to main content

Drawing Attention to Your Facebook Pages

You may remember an earlier post describing why and how you might create a Facebook page for each of your books or products. Using my publishing company as an example,  I created a page for my company, each of my books and a group that hosts a professional certification.
Did you know that you can log into your individual pages and use make comments and “like” other comments as that entity?
Here’s an example: I have a Facebook Page called 80s Movie Reviews. To generate interest with other people who enjoy the 80’s genre, I searched Facebook with the keywords: “80’s, 80s, 80s music”, and etc.  Once I find those pages I make comments on their wall and “like” them using my 80’s Movie Reviews profile.
Here’s how you do it. Select your page. On the right hand column toward the top is “Use Facebook as _”Your pages name”__ page”. Once you make the selection, any comments, shares, likes and etc will be attributed to your page and not your regular profile. Instead of people seeing “Jeff Bennett likes this page”, they say, “Cool there’s an 80s movie review page, I’m going there.” And, they did.
 This technique has increased visitors to my blog and Facebook pages by 200%. Imagine what it can do for your book, product or fun trivia page. Hopefully it will feed the publicity mill and give your pages the attention they deserve. Don’t forget to include a link or call to action for potential customers to buy your products.
Do this for all of your pages. Once finished, might want to revert back to your normal profile. If so, go to the top right corner of the Facebook window and select the down arrow. Click “Return to ____page” to reset your Facebook page to its original configuration.
For examples, come visit my pages, if you enjoy them, please “like”:


Jeffrey W. Bennett, ISP is the owner of Red Bike Publishing. Jeff is an accomplished writer of non-fiction books, novels and periodicals. He also owns Red bike Publishing. Published books include: "Get Rich in a Niche-Insider's Guide to Self Publishing in a Specialized Industry" and "Commitment-A Novel". Jeff is an expert in security and has written many security books including: "Insider's Guide to Security Clearances" and "DoD Security Clearances and Contracts Guidebook". See Red Bike Publishing for print copies of: Army Leadership The Ranger Handbook The Army Physical Readiness Manual Drill and Ceremonies The ITAR The NISPOM

Comments

Popular posts from this blog

3 Ways to Build Credibility By Teaching a Course

Residence classes This is a real opportunity to build credentials and create a real academic presence. Traditional education opportunities are solid and recognized ways to get your message out. Teaching provides a return on investment but takes hard work and persistence to get started. Also there are two different avenues. You can host these classes yourself, or you can get them sponsored. Host the Residence Class Yourself Just like self publishing you can control the product. You have the freedom to create and do not need to seek approval from anyone to get started. You choose to set up the class time, the material, the advertising, and everything else you need to start a successful course. It also means that you have to bring in the resources yourself. For a residence class, you will need a classroom or similar environment, curriculum, projector, screen, training aids, certificates and supplies. There is a terrific possib...

The best way to publish your book (In my opinion)

You know how there are so many book publishing options? I help authors publish their final manuscripts by helping them take control of their work. After writing and publishing many, many books, I have come to the conclusion that publishing and managing books on Amazon is currently the best option and for a few very good reasons: It is free to publish your books on Amazon. As a publisher, I've used many print and publishing services, and Amazon is the only one that I'm aware of that will let you upload and publish for free. You can publish an ebook, a paperback, and an audio book. Since it's free, you can update book content and covers any time. It's almost instant.. You want a new cover? Upload it Need to correct an error or update book content? Upload it All you need is an amazon account and you are capable of being a publisher. It's really all there is to it. Your publisher account is tied to your amazon account Your author page is tied to your a...

Using a book to promote your business and vice versa.

A book is a great way to start a business, develop a business or market a business. Many people struggle with what to focus on as a book topic or a business.  They wonder what they should write about, what business they should focus on, how to market the book or the business, where to start, and how to grow. Perhaps this is your journey. If so welcome to the club. One of the most difficult tasks is settling on a topic, niche or business idea. It's important to understand where your expertise lies and how to reach others with your solution. I've always been an advocate of teaching and writing and learned there lies the core of my potential business competency. I wrote my first book on the subject of teaching others how to prepare for a certification. Whether you already have a business, want to learn how to start a business, or have a book, it's important to learn how to market your capability. I always say that one of the best ways to start a newsletter appropriate for your...