Blogging, Writing, and Publishing

Let's try something to discover the impact of your website. It's just a small exercise to capture a snapshot in time of your website's performance. To demonstrate this, perform a keyword search for words related to your books and information? Does your website show up in the results? The goal is to have your website featured on the first page of results. If it doesn't, you may need to do more work. Once you created your website, be sure to keep the content engaging. After a few months in business, you can discover new information about your book's impact and appeal. While learning about your book's status, put what you've learned on your website to draw even more customers. For example, you may have only received book reviews by a few friends, family and local book reviewers. Now, after being on the market for a while, new reviews are posted at the online book store pages. Include those reviews on your website and in your marketing plans. Also, ke...

Get great writing swag at http://www.cafepress.com/redbikepublishing A familiar saying, “Necessity is the Mother of Invention” describes that a need comes before a product. Someone recognized the lack of a product and without successfully finding satisfaction, they met the need with their own invention. Many become wealthy and famous providing what they themselves found the world to lack.  In my case, it was the help I provided other professionals with practice tests and boosting their confidence to take a security certification. Before I took my certification exam, I looked around for leadership. There was none and I found it was up to me to study for and pass the examination. So, I began to develop my own study program.  The ideas I developed were not conventional in the specialized security market. However, I had learned from college, previous military and life experience, how to set goals and establish a way to reach those goals. With a lack of publication, I wen...