Skip to main content

Getting Started-Thoughts on the Entrepreneur

Get great writing swag at
http://www.cafepress.com/redbikepublishing

A familiar saying, “Necessity is the Mother of Invention” describes that a need comes before a product. Someone recognized the lack of a product and without successfully finding satisfaction, they met the need with their own invention. Many become wealthy and famous providing what they themselves found the world to lack. 

 In my case, it was the help I provided other professionals with practice tests and boosting their confidence to take a security certification. Before I took my certification exam, I looked around for leadership. There was none and I found it was up to me to study for and pass the examination. So, I began to develop my own study program. 

 The ideas I developed were not conventional in the specialized security market. However, I had learned from college, previous military and life experience, how to set goals and establish a way to reach those goals. With a lack of publication, I went about touching, experiencing, and researching everything I could about the certification. I volunteered for extra jobs at work (related to the certification) and took notes of my progress. 

 I also read reviews of the test and articles about who passed, and what they did to study. Most who had failed had done so because they ran out of time. Since the certification exam has a two hour time limit for 110 questions, I knew that my priority was to find the answers quickly. 

 When the day came, I took the test and finished in plenty of time. I realized that I held a key to passing the test and knew that I could share it with others. Where others ran out of time, I found a way to beat the clock. My premise is that the professionals already know the material, and I can show them how to organize studying to successfully pass the test. 

 So, how can you help others? Do you have an idea inside just waiting to get out? Many successful products have come from developers and entrepreneurs who have stumbled onto a great way to help.

Jeffrey W. Bennett, ISP is the owner of Red Bike Publishing. Jeff is an accomplished writer of non-fiction books, novels and periodicals. He also owns Red bike Publishing. Published books include: "Get Rich in a Niche-Insider's Guide to Self Publishing in a Specialized Industry" and "Commitment-A Novel". Jeff is an expert in security and has written many security books including: "Insider's Guide to Security Clearances" and "DoD Security Clearances and Contracts Guidebook". See Red Bike Publishing for print copies of: Army Leadership The Ranger Handbook The Army Physical Readiness Manual Drill and Ceremonies The ITAR The NISPOM
Labels:

Comments

Post a Comment

Popular posts from this blog

How will you publish your book

  You can publish your book yourself, or publish with others. There are so many options available depending on how much work you want to put into the process. Writing a book is a great experience that can help you further your business opportunities. Publishing with it’s many requirements and resources could prove to be more work than you want to do, especially if writing is not our primary business.   Self-publishing provides an increasingly valuable method of getting information to your audience. With self-publishing, you can write, outsource the printing, and market your book while controlling the process. This type of publishing can be done with very little money up front and, if done right, creates a great source of revenue. If you plan to self-publish, you will need some basic items and information. Books should have copyright protection and each book sold through distribution channels will need International Standard Book Numbers (ISBN). However, with Kindle Direct Publ...
Post a Comment
Read more

Using a book to promote your business and vice versa.

A book is a great way to start a business, develop a business or market a business. Many people struggle with what to focus on as a book topic or a business.  They wonder what they should write about, what business they should focus on, how to market the book or the business, where to start, and how to grow. Perhaps this is your journey. If so welcome to the club. One of the most difficult tasks is settling on a topic, niche or business idea. It's important to understand where your expertise lies and how to reach others with your solution. I've always been an advocate of teaching and writing and learned there lies the core of my potential business competency. I wrote my first book on the subject of teaching others how to prepare for a certification. Whether you already have a business, want to learn how to start a business, or have a book, it's important to learn how to market your capability. I always say that one of the best ways to start a newsletter appropriate for your...
Post a Comment
Read more

3 Ways to Build Credibility By Teaching a Course

Residence classes This is a real opportunity to build credentials and create a real academic presence. Traditional education opportunities are solid and recognized ways to get your message out. Teaching provides a return on investment but takes hard work and persistence to get started. Also there are two different avenues. You can host these classes yourself, or you can get them sponsored. Host the Residence Class Yourself Just like self publishing you can control the product. You have the freedom to create and do not need to seek approval from anyone to get started. You choose to set up the class time, the material, the advertising, and everything else you need to start a successful course. It also means that you have to bring in the resources yourself. For a residence class, you will need a classroom or similar environment, curriculum, projector, screen, training aids, certificates and supplies. There is a terrific possib...
2 comments
Read more